Marizúl

In 2012, Selena Blackston turned her passion for vintage fashion into reality by opening her own brick-and-mortar store, curating one-of-a-kind pieces with timeless charm. Her love for unique style and sustainable fashion guided her as she built a loyal customer base who appreciated her keen eye for quality and design.

When the pandemic hit in 2020, Selena adapted by moving her vintage store online and expanding her services to include alterations—helping customers refresh their wardrobes during a time when comfort and personal style mattered more than ever.

But Selena’s journey didn’t stop there. After relocating to Honduras, she noticed a gap in the market: high-fashion, eco-friendly clothing designed for warm tropical climates—without the heavy reliance on polyester and synthetic fabrics. Inspired by the natural beauty around her and her love for vibrant, breathable fashion, she decided to create Marizul Boutique.

The name Marizul is a poetic twist on mariposa azul—Spanish for "blue butterfly"—symbolizing transformation, elegance, and a touch of whimsy. Unlike her previous vintage store, Marizul would focus exclusively on new, boutique-style clothing—thoughtfully sourced pieces that blend style, sustainability, and comfort for tropical living.

Today, Marizul Boutique serves customers internationally, offering beautifully crafted, eco-conscious fashion for those who want to look effortlessly chic while staying cool under the sun. Selena’s vision continues to evolve, just like the butterfly that inspired her brand—always moving forward, always embracing beauty in new ways.

Welcome to Marizul—where fashion meets the tropics, responsibly. 🌿🌺